Quality Design, Quality Impact
Our Commitment to Social Good
By Leigh Robbie Gaymon-Jones | November 5, 2024
Our Community Made 2024 Incredible!
This year has been an incredible year of growth, excitement and grounding for The Nest!
And we can’t get into a reflection on 2024, without first sharing our sincerest gratitude to our clients, community and collaborators! The passion and dedication our clients bring to their work inspires us to continue to level up our own offerings and commitment to all of you.
What type of clients do we work with?
Our clients are working to solve problems like:
How to create grief practices that nurture movement leaders and bereaved communities
How to make art that is rooted in community and inspires the mind and heart to imagine new ways of being
How to support and resource BIPOC farmers in California who are tending the land and the culture
This is big and important work, and we’ve been honored to walk alongside them in their journeys.
What are the challenges are clients are facing?
A common challenge that our clients grappled this year with was how to do it all! As dedicated entrepreneurs, burgeoning public figures, enthusiastic small business owners and seasoned non profit directors, most of our clients have a lot of plates in the air, but haven’t had the time or energy to offer the needed attention to all the areas of their work. As they get steeped in the heart of their work, it becomes harder for them to focus on the areas of their work that they may not be as passionate about, or as trained in. By default, their marketing and communications efforts have suffered.
Our clients are community organizers, public speakers, farmers, performing artists and authors. And while they tend to have lots of creative ideas, they’re not brand strategists or social media marketers. And they don’t want to be.
How are we helping them resolve their challenges?
In order to support our clients marketing and communications gaps, this year, we continued offering the social media services that we launched last year:
Creating Event Promotion social media graphics and grid posts
Boosting our Event Production services by managing the social media marketing for our client events
BUT WE DIDN’T STOP THERE!
We responded directly to our clients’ growing communications needs!
We developed new services which we added to our client offerings, to better support them in meeting their social media goals:
Designing Social Media Brand Kits and Marketing Strategies
Managing our clients complete social media presence, beyond event promotion
Taking onsite social media documentation at client events
Creating diverse and engaging content from grid posts and reels, to memes and polls
Designing social media contest templates in Canva that our clients can customize and use on their own
Offering social media audits and consultations
Producing Mailchimp Newsletter templates that our clients can add to and manage independently
Managing client newsletter creation and distribution
But expanding our social media services wasn’t all we did this year!
Here are some highlights from Woven Studios in 2024:
Created 5 events
Produced 3 multi-day convenings and strategic facilitations
Produced events in 3 different cities
Designed 7 logos
Developed 12 brands
Created 10 Websites
Content Creation, Template Creation and/or Account Management for 7 Social Media accounts
Here are some of our proud moments across The Nest this year:
Rebranded our company with an updated logo, refreshed color palette, new iconography and refined messaging
Launched a brand new website!
Held our first full-team in-person gathering (and Photoshoot)
Moved from Wix to Squarespace, in support of the Palestinian boycott against Wix, and in alignment with our values and politics
Held a Introduced 3 new team roles to expand and deepen our client offerings and sure up our backed admin management
Collaborated with 3 Organizations in order to invest in our own community
Began working with a business coach to secure our internal infrastructure
What design and marketing challenges are you grappling with?
WE’D LOVE TO HELP!
2024 was a blast and we can’t wait to share 2025 with you!
Next year will undoubtedly be filled with more innovation, experiments and refinement in our client offerings… all with the goal of supporting you to focus on the important work you do, and thrive!
Stay tuned to see what we have in store for you next!
